About Me

Where I’m Coming From

I grew up with nature at my doorstep. I come from a family of biologists, horticulturalists, bird watchers and good-doers. As a kid, having fun was about getting outside, and that hasn’t changed too much. But I was also instilled with the sense that we should try to help out all the creatures that are affected by us, and that we should do what we can to preserve beautiful landscapes for future generations. Today, my parents work to protect sensitive lands and build sustainable communities in Eastern Ontario’s Frontenac Arch region, and I’m immensely proud of their efforts – not to mention the results.

I’m a sailor, so I love wind power! That’s my little red boat in the Thousand Islands.
Sailing in the Thousand Islands

I live in Toronto now, which can feel isolated from the natural world, but even here, whether I get the chance to help out on a tree planting project along the Don River or I’m spying on the birds at my backyard feeder, I can see that nature is trying to make a go of it, no matter how many parking lots we pave.

Work Life

I’m very lucky to work at one of Canada’s best magazines. Homemakers magazine and Homemakers.com are all about helping Canadian women live healthier, more fulfilling lives. What isn’t great about that!? And an important element of living a healthy life is living a greener life – the two go hand in hand.

I’ve also worked at Canadian Home Workshop magazine and a personal finance magazine, and I’m involved with industry associations such as Magazines Canada and the Canadian Society of Magazine Editors, since there is a great community of people who work in this field.

I started working in magazines because I wanted a career that lets me contribute to the world in a helpful way. Canadians are so passionate about their magazines, and that interest lets us editors explore the things that you want to see happen. So that’s why I thought I’d start some conversations here about the environment – it’s what many readers want to talk about – with us, and with each other. Hopefully here we can chat about how to live a little lighter, celebrate the good things we see happening, and together make some change.

– Jessica Ross

5 Comments Add your own

  • 1. Erin  |  April 13, 2009 at 11:57 AM

    Hello Jessica,

    We are a Burlington, Ontario based family business launching a new GREEN product to help conserve/reuse water!
    We enjoyed Chris Suttons’ blog about Canadians using water at an alarming rate…
    Thought maybe we could share a way for Canadians to reduce water use…

    The Handytank is new to Canada this Spring 2009 and we have had terrific feedback to start- We are being featured in this Canadian Gardening Article:

    We think our handytanks are a fantastic product because of the tanks ability to hold MORE water than the majority of rain barrels currently on the market (at an affordable cost).

    The majority of barrels currently available are unable to water an
    entire lawn, help fill a pool, wash a car etc. Our tank is not only able to
    do these things, but it is portable, comes in a full color- flat-pack box,
    can easily fit in the trunk of a car and the tanks have a 3 year warranty.

    (please see our web link http://www.handytank.com)

    The Handytank was developed by an Australian gentleman to help deal with
    Australia’s extreme water shortage crisis. I realize that Canada does not
    have the same water shortage issues that Australia is experiencing but we
    have experienced municipality water bans in the past, and Canadians are
    going green- respecting their environment and realizing the impact we are
    making on the environment. I used the 450L all summer in my yard- they are
    simple to set up, and simple to use. I like to think of it as the modern
    version of a rain barrel- much more efficient and economical than the
    traditional version!

    If you have any questions at all- please let me know.

    I look forward to your feedback.

    Thank you!

    Best regards,


  • 2. Matthew Olivolo  |  May 5, 2009 at 2:32 PM

    Jessica, I love your blog. Sounds like you come from a long line of environmentalists, which I personally think is very cool.

    I wanted to show off our new Eco-Friendly Messenger and Tote Bags. Available later this month, each case is made of natural cotton canvas. Let me know your thoughts.

    Matthew Olivolo
    Mobile Edge

  • 3. Tracy Purrenhage  |  May 25, 2009 at 9:18 PM

    Hi Jessica
    I enjoy reading your site. We’ve recently began a new two-fold venture…a simple green blog and environmental educational services here in Michigan. I’d like to get your input on the site.

    Tracy Purrenhage
    ECOSiZE ME.com

    • 4. ecologicjess  |  May 26, 2009 at 10:39 PM

      Hi Tracy, I had a chance to read your site, ecosizeme.com, this evening – very interesting, thanks for letting me know about it. I’ll definitely check in regularly!

  • 5. Clinton  |  October 5, 2009 at 10:36 PM

    Hi Jessica,

    I just wanted tell you how much I enjoy reading your blog. I also was wondering if you would be interested in exchanging blog links with me. Check out my site at http://www.greenr.ca. I write about how we can all play a part being green and try to cover the latest Canadian green news.

    Keep the great posts coming!



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